consulting

Built for teams who need answers fast and evidence clients trust

Consulting teams are expected to move quickly, cover broad questions, and deliver insights that stand up in front of clients.

This is built for teams who need direct consumer input, without slowing down projects or adding operational load.

Illustration Built for teams who need answers fast — and evidence clients trust

What you’re trying to do

Pressure-test hypotheses early in a project

Bring the voice of the consumer into strategy

Support recommendations with real evidence

Move from insight to direction — fast

What gets in the way

Research timelines that don’t fit project deadlines

Heavy coordination with panels, vendors, or agencies

Limited depth from surveys alone

Insights that are hard to translate into client-ready outputs

How this helps

Get fast access to the right audiences

Collect authentic voice and video feedback

Spot patterns, themes, and tensions quickly

Turn input into clear, client-ready insights

A clearer look at Verso

What is Verso and how does it work?

Verso is a qualitative research platform using AI to:Conduct video interviews at scale with real consumers, in any language, at any timeDerive actionable insights, based on multi-modal analysesBuild over time your Consumer Intelligence Platform, with dynamic access to consumers’ personaeAll of that delivered in under a week, at a fraction of agency costs.

How is Verso different from other qualitative research tools?

Verso doesn’t rely on static scripts. Our AI interviewer adapts in real time: probing, following up, and adjusting based on what each participant says. Combined with multi-modal analysis, this results in deeper insight extraction than traditional surveys, chatbots, or scripted interviews.

What are personae, and how are they used?

Verso creates dynamic consumer personae based on real conversations. These profiles are not pre-defined segments: they evolve with each study and allow your team to explore audience attitudes, behaviors, and needs across time, not just at a single point.

What types of research can I run with Verso?

Verso supports a wide range of use cases: from concept testing and brand positioning to customer journey mapping and market expansion. Whether you're validating a product idea or understanding a new segment, Verso adapts to your research goals automatically.

How quickly can I get insights?

You can launch a study in minutes. Verso handles recruitment, runs interviews asynchronously, and delivers structured insights typically within 24–72 hours, depending on scope and sample size.

Is Verso secure and compliant with data regulations?

Yes. Verso is built with enterprise-grade security and is fully compliant with GDPR and other global privacy standards. All data is encrypted, stored securely, and anonymized by default, with participant consent managed throughout the process.

Have more questions?

Reach out to our friendly support team